{"id":6049,"date":"2024-06-14T05:00:00","date_gmt":"2024-06-14T09:00:00","guid":{"rendered":"https:\/\/www.successories.com\/blog\/?p=6049"},"modified":"2025-07-15T09:40:44","modified_gmt":"2025-07-15T13:40:44","slug":"managers-must-be-careful-when-offering-dry-promotions","status":"publish","type":"post","link":"https:\/\/www.successories.com\/blog\/managers-must-be-careful-when-offering-dry-promotions\/","title":{"rendered":"Managers Must Be Careful When Offering \u201cDry\u201d Promotions!"},"content":{"rendered":"\n
\"\"<\/a><\/figure>\n\n\n\n

<\/p>\n\n\n\n

Even if you\u2019re not familiar with the term, you\u2019re undoubtedly familiar with a practice.\u00a0Given the current makeup of today\u2019s workforce, most of the Dry Promotions being offered are being offered to Gen Z and Millennials, the younger segment of the workforce, and some of the offers are being accepted.<\/p>\n\n\n\n

What is a Dry Promotion?<\/h2>\n\n\n\n

A \u201cdry promotion\u201d is a promotion in name only.\u00a0 It comes with a better sounding title and more responsibility, but not a pay increase.\u00a0 The practice is becoming increasingly common as we move into a period of the economic cycle where companies are beginning to tighten their collective belts.<\/p>\n\n\n\n

Managers should approach this strategy with care and caution, however, and not read too much into it if these younger workers accept Dry Promotions.  In fact, it may bode ill for the company making the offer in the longer term.<\/p>\n\n\n\n

Why would you accept a Dry Promotion?<\/h2>\n\n\n\n

While there are no studies detailing this, there are a growing number of anecdotes from Gen Zer\u2019s and Millennials that indicate the most common reasons for them taking a Dry Promotion:<\/p>\n\n\n\n

Simply put, it looks good on their resume, which means that sure, the company making the Dry offer gets the benefit of getting more work and more responsibility from the employee in question, but then, that employee heads for greener pastures, leveraging his fancy title to get a better, and better paying job at some other firm.<\/p>\n\n\n\n

Now, it\u2019s certainly true that the scenario won\u2019t always play out as outlined above.  There will be some younger employees who look at the promotion as an opportunity to prove themselves to the upper echelons of management at their current company, and in those instances, offering a Dry Promotion can work very much to management\u2019s advantage. <\/p>\n\n\n\n

There\u2019s also the fact that Gen Z and Millennial employees tend to prefer non-salary perks<\/a> over simply being offered a bigger paycheck to consider.  For example, if the Dry Promotion comes with greater autonomy, management can be relatively more certain that the employee in question will stick around for the longer term, simply because they\u2019re getting something that they value at least as much as a higher salary.<\/p>\n\n\n\n

Based on what data is currently available, however, this cannot be relied on absolutely.  Employees are far more likely to see it as a sign that their current place of employment undervalues them and their contributions.<\/p>\n\n\n\n

This is what brain drain looks like at the corporate level.  The Dry Promotion solution may look great on paper, but it comes with enormous, longer term risks that must be taken into account, and if not done with great care, can easily backfire, putting your business in a more tenuous, less competitive position than it was before such offers were made.<\/p>\n\n\n\n

At the end of the day, we can\u2019t offer definitive advice either way about whether you should, or should not be using Dry Promotions.  The best we can do is point out that they can work under the right conditions and when offered to the \u201cright\u201d employee, but they can also backfire, so if it\u2019s something you\u2019re considering doing, proceed with caution!<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Even if you\u2019re not familiar with the term, you\u2019re undoubtedly familiar with a practice.\u00a0Given the current makeup of today\u2019s workforce, most of the Dry Promotions being offered are being offered to Gen Z and Millennials, the younger segment of the workforce, and some of the offers are being accepted. What is a Dry Promotion? A […]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[656,1042],"tags":[],"class_list":["post-6049","post","type-post","status-publish","format-standard","hentry","category-employee-recognition-2","category-work-culture"],"yoast_head":"\nManagers Must Be Careful When Offering \u201cDry\u201d Promotions! | Successories Blog<\/title>\n<meta name=\"description\" content=\"Read the expert article Managers Must Be Careful When Offering \u201cDry\u201d Promotions! and learn more about employee management and engagement from the Successories Blog\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.successories.com\/blog\/managers-must-be-careful-when-offering-dry-promotions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Managers Must Be Careful When Offering \u201cDry\u201d Promotions! 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