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212° the extra degree

The Exclusive & Inspiring Message for Your People

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It’s called 212° the extra degree.

A simple concept to help you encourage your people to embrace the virtue that extraordinary results begin with just a little extra effort, care, and attention. It all connects beautifully.

Quick to share. Motivating.

Inspiring thousands of leaders and millions of people around the world.

It can be shared by giving out the bestselling book by author Sam Parker (short, 20 minutes to read) or by showing the inspiring video. It's the perfect message for any meeting or team.


It’s an inspiring 3-minute video to help you share the message.


It starts with this idea...

At 211 degrees, water is hot.
At 212 degrees, it boils.
And with boiling water, comes steam.
And with steam, you can power a train.
One extra degree makes all the difference.

One Degree Makes All the Difference

One degree. Applying one extra degree of temperature to water means the difference between something that is simply very hot and something that generates enough force to power a machine - a beautifully uncomplicated metaphor that should feed our every endeavor - consistently pushing us to give the extra effort in every task, action, and effort we undertake to achieve extraordinary results.

212 the extra degree Books
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Updated Saturday 06-15-2024
212 Degrees Leadership Gift Book
from Belinda Rechtenbach of Vero Beach, FL

212 Degrees Leadership Gift Book


212 Degrees The Extra Degree Book
from KP of Ocean, New Jersey

212 Degrees The Extra Degree Book

What an excellent product
This is a great product, I used this during staff meetings for motivation. I would highly recomend this product for self and team motivation.

212 The Extra Degree Book
from Wiley of College Station, TX

212 The Extra Degree Book

I would buy this book again to share with new staff members.
I talk about the difference that how 1 extra degree (or effort in retail) can make a huge difference in what we want to accomplish as a retail team. The book provides many examples of how much just a few seconds or one better place in a finish can make a BIG DIFFERENCE in the results. This is HUGE for our team to see how just a little more effort can relate to a BIG DIIFFERENCE with our bottom line.

212° the extra degree excerpts

(excerpt from the original 212° the extra degree book, pages 16 & 17)

"Inches make the champion."

Vince Lombardi | Hall of Fame football coach | 1913 - 1970

Professional golf tournaments are comprised of four rounds (games) of 18 holes each played over a four-day period (72 holes total). There are four major tournaments each year - the Masters, the U.S. Open, the British Open, and the PGA Championship. The average margin of victory between 1990 and 2014 (25 years) in all tournaments combined was under three strokes - less than a one stroke difference per day. The winners of these tournaments took home an average of 78% more in prize dollars than the second place finisher (before endorsements and other earnings).

Applying 212° the extra degree concepts

(excerpt from the original 212° the extra degree book, pages 56, 57, and 60)

Ideas for implementing the 212 mindset in your life are suggested in the following pages. These are specific ways for you to begin taking 212 action right now - this week. They're just the beginning for you. Grab hold of one or two and begin (or start with your own). Once you start, it'll be difficult for you to act in any other way. 212 (two-twelve) will become a wonderful new habit in your world - a backdrop to all that you do - a habit that will create fantastic life results for you and help you serve as an influence to all those people around you.


With awareness comes responsibility ... responsibility to act.


Choose to visit or talk with two extra friends each week and create more than 100 additional discussions among friends for the year.

Do something helpful and unexpected for one friend each week of the year and plant over 50 additional possibilities of positive influence.

Forgive someone faster each week and put 52 better vibes out into the world every year.

Put your phone away once more each day when you're with someone. Add 365 more friendly and attentive moments to your year.


Add a few hours each month to your professional development outside of the work day knowing that you'll have invested the equivalent of a full work week during the year in your most valuable asset ... you.

Make the extra contact each day ... a sales call ... a customer ... a brief discussion with a colleague ... an encouraging talk with a member of your team. With contact comes opportunity. At the end of a year you'll have opened more than 200 additional doors of possibility.

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Reflect & Review 212° the extra degree

(excerpt from the original 212° the extra degree book, pages 72 & 73)


The weather.
The traffic.
My boss.
My customer.
My mother.
My father.
My sister.
My brother.

I don't have enough... But I really need...

I can't... If only [he, she, they] would...

It's been a tough [day, week, month]...

It's [Monday, Tuesday, Wednesday, Thursday, Friday]...


Be. Move forward. Cease to complain.

Your words move others. Your words move you. Make yours send everyone in the right direction. Complaining once less a day chokes off 365 seeds of negativity a year.


Put a smile in the path of a complaint ... once daily.

Cease to complain.

This is one of eight reflections in this section of the book. Reread the 212 excerpts from the beginning.