Marc Berman Quotes


12 Marc Berman quotes:



"The advantage of being a niche network is that you know exactly who your audience is. If you're on the Food Network you know exactly who's watching and what kind of shows they're interested in. It's more difficult for the broadcast networks because they have to focus on a bigger picture. The scope is larger."
Author: Berman Quotes Category: Advantage Quotes
"Advertisers believe that once you reach 50, you're over,"
Author: Berman Quotes Category: Advertising Quotes
"It's more important to Fox what age the audience is than the quality of the show,"
"We've already seen what (Clark) looks like. The curiosity factor is gone."
Author: Berman Quotes Category: Curiosity Quotes
"You watch it beginning in January, it stays on the air until May and they cram it down your throat from January to May, but then it disappears for seven months, so viewers don't get tired of it. It gives the viewers something to look forward to."
Author: Berman Quotes Category: Beginning Quotes
"For the first time in its run, there's competition from a show that's consistently among the top three in ratings. 'Desperate Housewives' is not going to give up audience that easily."
Author: Berman Quotes Category: Competition Quotes
"It's a show about real-life young people competing in a musical competition, complete with comedy."
Author: Berman Quotes Category: Comedy Quotes
"To lose about half the audience ? that?s big. That?s dangerous."
Author: Berman Quotes Category: Audiences Quotes
"Nobody expected them to do 45 million again. To lose about half the audience, that's big. That's dangerous. That's very dangerous."
Author: Berman Quotes Category: Audiences Quotes
"It's a two-network race between CBS and NBC,"
Author: Berman Quotes Category: Race Quotes
"Reality is a short-term solution. In the long run, there won't be a benefit. ... But the networks are looking for the most eyeballs."
Author: Berman Quotes Category: Reality Quotes
"Everybody is jumping on the bandwagon. These are new ways to watch television. It's very trendy and appeals to younger viewers. Will it replace traditional TV watching? No. But these are incentives that can deepen the relationship between the viewer and the TV show."
Author: Berman Quotes Category: Television Quotes



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